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Toni Lynn Sutherland

EMERSON EQUITY
APTOS, CA
·CRD# 2729672·30 years experience

Professional Summary

Toni Lynn Sutherland is a registered financial advisor currently at EMERSON EQUITY LLC located in Aptos, California. Toni is registered as an IAR (Investment Advisor Representative) and RR (Registered Representative) and started their career in finance in 1996. Toni has worked at 15 firms and has passed the Series 65, Series 63, SIE, Series 7 and Series 6 exams.

At a Glance

Advisory Accounts Only

Fiduciary Standard

Fee Structure

Account Minimum

Active Clients

Fiduciary Standard

Fee Structure

Account Minimum

Active Clients

Other Aliases

There are no additional aliases reported.

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Videos & Posts

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Contact Information

This advisor has not claimed their profile yet, so there is no contact information to display at this time.

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Disclosures are events reported to regulators, such as customer disputes, regulatory actions, employment separations, or financial events. Some are resolved, denied, or contested — a disclosure is not a verdict. We recommend asking an advisor directly about any disclosure on their record.

Disclosures on record.

Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities. Check for any disclosures as part of your thorough research when choosing an advisor.

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Years of Experience

30 years in the financial services industry

Current & Past Employments

EMERSON EQUITY LLC·CRD# 130032
RIA
BD
9055 Soquel Dr. #h, Aptos, CA 95003
March 15, 2019 - Present
EMERSON EQUITY LLC·CRD# 130032
RIA
BD
9055 Soquel Dr. #h, Aptos, CA 95003
March 14, 2019 - Present
REALTA INVESTMENT ADVISORS, INC·CRD# 134952
RIA
Aptos, CA
February 11, 2025 - February 18, 2025
REALTA EQUITIES, INC.·CRD# 23769
BD
Aptos, CA
February 11, 2025 - February 18, 2025
COLONY PARK FINANCIAL SERVICES LLC.·CRD# 41534
RIA
Aptos, CA
February 6, 2015 - March 15, 2019
SANDLAPPER WEALTH MANAGEMENT, LLC·CRD# 164443
RIA
Greenville, SC
October 15, 2013 - December 12, 2014
SANDLAPPER WEALTH MANAGEMENT, LLC·CRD# 164443
RIA
Greenville, SC
September 25, 2013 - September 26, 2013
SANDLAPPER SECURITIES, LLC·CRD# 137906
BD
Aptos, CA
September 10, 2013 - March 15, 2019
INDEPENDENT FINANCIAL GROUP, LLC·CRD# 7717
RIA
Aptos, CA
September 18, 2006 - September 10, 2013
INDEPENDENT FINANCIAL GROUP, LLC·CRD# 7717
BD
Aptos, CA
September 18, 2006 - September 10, 2013
PACIFIC WEST FINANCIAL CONSULTANTS INC·CRD# 108728
RIA
Aptos, CA
March 7, 2003 - September 18, 2006
PACIFIC WEST SECURITIES, INC.·CRD# 6390
BD
Aptos, CA
March 7, 2003 - September 18, 2006
FOOTHILL SECURITIES, INC.·CRD# 1027
RIA
Capitola, CA
June 11, 2002 - April 3, 2003
FOOTHILL SECURITIES, INC.·CRD# 1027
BD
Santa Clara, CA
June 11, 2002 - April 3, 2003
CITIGROUP GLOBAL MARKETS INC.·CRD# 7059
RIA
Capitola, CA
August 2, 1999 - June 14, 2002
CITIGROUP GLOBAL MARKETS INC.·CRD# 7059
BD
New York, NY
November 21, 1998 - June 14, 2002
IDS LIFE INSURANCE COMPANY·CRD# 6321
BD
Minneapolis, MN
July 16, 1998 - November 17, 1998
AMERIPRISE FINANCIAL SERVICES, LLC·CRD# 6363
BD
Minneapolis, MN
July 16, 1998 - November 17, 1998
MONTEREY BAY SECURITIES, INC.·CRD# 16274
BD
Aptos, CA
August 8, 1997 - November 5, 1998
SUNAMERICA SECURITIES, INC.·CRD# 20068
BD
Phoenix, AZ
May 24, 1996 - March 11, 1997

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Current Firm

EE
EMERSON EQUITY LLC

DIAMOND MOUNTAIN FINANCIAL | EMERSON EQUITY LLC

CRD#: 130032 / SEC#: 801-120835, 8-66296
RIA
Registered Investment Advisory firm - SEC (4/16/2021 Approved)
California
Registered Investment Advisory firm - SEC (5/11/2023 Terminated)
Colorado
Registered Investment Advisory firm - SEC (4/19/2023 Terminated)
Nevada
Registered Investment Advisory firm - SEC (5/11/2023 Terminated)
New York
Registered Investment Advisory firm - SEC (9/21/2021 Terminated)
North Carolina
Registered Investment Advisory firm - SEC (4/12/2023 Terminated)
Ohio
Registered Investment Advisory firm - SEC (4/11/2023 Terminated)
Texas
Registered Investment Advisory firm - SEC (4/11/2023 Terminated)
Virginia
Registered Investment Advisory firm - SEC (2/14/2022 Terminated)
Wisconsin
Registered Investment Advisory firm - SEC (11/16/2022 Terminated)
BD
Broker-Dealer Firm Regulated by FINRA (San Francisco district office)
Why is a state registration marked "Terminated"? When a firm registers with the SEC (usually after managing $100M+ AUM), it often withdraws separate state firm registrations unless required by that state. The firm can still serve clients there through its individually registered Investment Advisor Representatives (IARs).

Contact Information

Main Address

155 Bovet Road, Suite 725, San Mateo, CA 94402

Mailing Address

155 Bovet Road, Suite 725, San Mateo, CA 94402

Phone Number

(650) 312-0200

Established

California since 10/10/2003

Firm Type

Limited Liability Company

Fiscal Year End

December

Firm Size

Medium

# of Employees

343

SEC notice filing (34 States and Territories)

Registered to provide investment advisory services in 34 US states and territories.

FINRA licenses (53 States and Territories)

Registered to provide investment advisory services in 34 US states and territories.

Documents

Customer Relationship Summary (CRS / SEC)Customer Relationship Summary (CRS / FINRA)Latest Form ADV

Part 2 Brochures

FORM ADV PART 2 (4/8/2026)

Direct owners and executive officers

NamePositionCRD#
BALDINI, DOMINIC JULIOMANAGING MEMBER, PRESIDENT, GENERAL SECURITIES PRINCIPAL, CHIEF COMPLIANCE OFFICER, OPTIONS PRINCIPAL, MUNI PRINCIPAL, FINOP3082081
MORRISSEY, KATHLEEN FRANCESCHIEF OPERATIONS OFFICER1771747
SNYDER, SEAN KRISTIANCHIEF STRATEGY OFFICER1860842

Regulatory Assets Under Management

Total Number of Accounts

682

AUM (Assets Under Management)

$321,704,653

Disclosures

Regulatory Event

2

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Other business activities

Information obtained from regulatory filings. Advisors can request corrections through their firm or regulator.

Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.

(1) ALTA INVESTMENT GROUP; DBA; 9055 SOQUEL DR #H APTOS, CA 95003; ALTAINVESTMENTS.COM; ALTERNATIVE INVESTMENTS AND INVESTMENT ADVICE; COMPENSATION IN THE FORMS OF COMMISSION AND FEES; 30 HOURS PER WEEK DURING NORMAL TRADING HOURS.
(2) WETART.ORG; 9055 SOQUEL DR #H APTOS, CA 95003; NOT INVESTMENT RELATED; NON-PROFIT RAISES FUNDS FOR LOCAL CHILDREN'S ORGANIZATIONS; WETART.ORG; DIRECTOR AND SECRETARY; NO COMPENSATION; HOURS AS NEEDED HOURS SOME MAY BE DURING NORMAL TRADING HOURS.
(3) INSURANCE SALES; INSURANCE AS ESTATE PLANNING TOOL; COMMISSIONS; 1-2 HOURS PER WEEK SOME DURING NORMAL TRADING HOURS.
(4) CA REAL ESTATE AGENT; 9055 SOQUEL DR #H APTOS, CA 95003; TONISUTHERLAND.COM; AGENT COMPENSATION OR REFERRAL FEE; AS NEEDED HOURS SOME MAY BE DURING NORMAL TRADING HOURS.
(5) ADDICTION EDUCATION SOCIETY; ONE FRANKLIN PARKWAY BLDG 920 SAN MATEO, CA 94403; NOT INVESTMENT RELATED; NON-PROFIT; ADDICTIONEDUCATIONSOCITY.ORG; FUND RAISING/BOARD DIRECTOR; NO COMPENSATION; AS NEEDED HOURS SOME MAY BE DURING NORMAL TRADING HOURS. 6) HIGHLAND CAPITAL-INVESTMENT RELATED, 3535 GRANDVIEW PARKWAY, STE 500 BIRMINGHAM, AL 35243, INSURANCE IMO FOR FIXED INSURANCE, LICENSED AGENT, SELLING FIXED INSURANCE TO CLIENTS USING HIGHLAND CAPITAL AS IMO, LESS THAN 5 HOURS MONTHLY, LESS THAN 5 HOURS DURING SECURITIES TRADING HOURS, 04/26

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Primary Firm SEC Registration

This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".
EE
EMERSON EQUITY LLC

DIAMOND MOUNTAIN FINANCIAL | EMERSON EQUITY LLC

CRD#: 130032 / SEC#: 801-120835, 8-66296
RIA
Registered Investment Advisory firm - SEC (4/16/2021 Approved)
California
Registered Investment Advisory firm - SEC (5/11/2023 Terminated)
Colorado
Registered Investment Advisory firm - SEC (4/19/2023 Terminated)
Nevada
Registered Investment Advisory firm - SEC (5/11/2023 Terminated)
New York
Registered Investment Advisory firm - SEC (9/21/2021 Terminated)
North Carolina
Registered Investment Advisory firm - SEC (4/12/2023 Terminated)
Ohio
Registered Investment Advisory firm - SEC (4/11/2023 Terminated)
Texas
Registered Investment Advisory firm - SEC (4/11/2023 Terminated)
Virginia
Registered Investment Advisory firm - SEC (2/14/2022 Terminated)
Wisconsin
Registered Investment Advisory firm - SEC (11/16/2022 Terminated)
BD
Broker-Dealer Firm Regulated by FINRA (San Francisco district office)
Why is a state registration marked "Terminated"? When a firm registers with the SEC (usually after managing $100M+ AUM), it often withdraws separate state firm registrations unless required by that state. The firm can still serve clients there through its individually registered Investment Advisor Representatives (IARs).

State Registrations and Notice Filings

Listed states reflect where the advisor is authorized to serve clients under state regulations.
IAR
means the advisor is registered as an Investment Advisor Representative in this state and is authorized to provide investment advice to clients there.
RR
indicates the advisor is registered as a Registered Representative in this state, allowing securities offerings such as stocks, bonds, and mutual funds through a broker-dealer.
RR
Alabama
(5/1/2019)
RR
Arizona
(4/29/2019)
RR
California
(3/14/2019)
IAR
California
(3/15/2019)
RR
Florida
(5/21/2019)
RR
Georgia
(4/29/2019)
RR
Hawaii
(4/16/2019)
RR
Iowa
(3/14/2019)
RR
Nevada
(3/14/2019)
RR
New Hampshire
(5/2/2019)
RR
New York
(8/29/2021)
RR
Ohio
(4/29/2019)
RR
Oregon
(4/12/2022)
RR
Utah
(5/13/2019)
RR
Virginia
(3/14/2019)
RR
Washington
(3/18/2019)

Don't see your state listed? The advisor may still be able to work with you under the federal De Minimis Rule, which allows up to five investment advisory clients in a state without registration. Some states, like TX, LA, NE, and NH, may still require registration or notice filing. Contact the advisor or their firm to confirm their investment advisory availability in your state.Note:This rule does not apply to broker-dealer activity.

Exams

Financial professionals may take different exams throughout their careers based on the types of services they provide and roles they perform.

Series 65 — Uniform Investment Adviser Law Examination

Passed Jul 1999About the Series 65 exam

Series 63 — Uniform Securities Agent State Law Examination

Passed May 1996About the Series 63 exam

SIE — Securities Industry Essentials Examination

Passed Oct 2018About the SIE exam

Series 7 — General Securities Representative Examination

Passed Apr 1998About the Series 7 exam

Series 6 — Investment Company Products/Variable Contracts Representative Examination

Passed May 1996About the Series 6 exam
FINRA
SRO Registrations

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CRS (Client Relationship Summary) - RIA

Click below to view Toni Lynn Sutherland's CRS (Customer Relationship Summary).

CRS (Customer Relationship Summary)

CRS (Client Relationship Summary) - BD

Click below to view Toni Lynn Sutherland's CRS (Customer Relationship Summary).

CRS (Customer Relationship Summary)

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TS
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