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Bala Subramanian

NI ADVISORS
Edison, NJ
·CRD# 2513417·32 years experience

Professional Summary

Bala Subramanian is a registered financial advisor currently at NI ADVISORS located in Edison, New Jersey. Bala is registered as an IAR (Investment Advisor Representative) and RR (Registered Representative) and started their career in finance in 1994. Bala has worked at 6 firms and has passed the Series 63, SIE, Series 7 and Series 6 exams.

At a Glance

Advisory Accounts Only

Fiduciary Standard

Fee Structure

Account Minimum

Active Clients

Fiduciary Standard

Fee Structure

Account Minimum

Active Clients

Other Aliases

There are no additional aliases reported.

Blog Corner

More Resources

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Videos & Posts

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Contact Information

This advisor has not claimed their profile yet, so there is no contact information to display at this time.

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Disclosures are events reported to regulators, such as customer disputes, regulatory actions, employment separations, or financial events. Some are resolved, denied, or contested — a disclosure is not a verdict. We recommend asking an advisor directly about any disclosure on their record.

Disclosures on record.

Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities. Check for any disclosures as part of your thorough research when choosing an advisor.

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Years of Experience

32 years in the financial services industry

Current & Past Employments

Current

NI ADVISORSCurrent·CRD# 134502
RIA
BD
2035 Lincoln Highway Suite 2250, Edison, NJ 08817
January 30, 2025 - Present
NI ADVISORSCurrent·CRD# 134502
RIA
BD
2035 Lincoln Highway Suite 2250, Edison, NJ 08817
January 16, 2025 - Present

Past

FIRST HEARTLAND CONSULTANTS, INC.Past·CRD# 110377
RIA
Edison, NJ
July 18, 2017 - December 5, 2024
FIRST HEARTLAND CAPITAL, INC.Past·CRD# 32460
BD
Edison, NJ
July 14, 2017 - December 5, 2024
MML INVESTORS SERVICES, LLCPast·CRD# 10409
RIA
Edison, NJ
March 25, 2017 - July 13, 2017
MML INVESTORS SERVICES, LLCPast·CRD# 10409
BD
Edison, NJ
March 25, 2017 - July 13, 2017
MSI FINANCIAL SERVICES, INC.Past·CRD# 14251
RIA
Edison, NJ
July 31, 2002 - March 25, 2017
MSI FINANCIAL SERVICES, INC.Past·CRD# 14251
BD
Edison, NJ
July 14, 1994 - March 25, 2017
METROPOLITAN LIFE INSURANCE COMPANYPast·CRD# 4095
BD
Short Hills, NJ
July 14, 1994 - July 9, 2007

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Current Firm

NA
NI ADVISORS

NI ADVISORS

CRD#: 134502 / SEC#: 8-66841
California
Registered Investment Advisory firm - SEC (5/23/2012 Approved)
Colorado
Registered Investment Advisory firm - SEC (7/29/2022 Approved)
Florida
Registered Investment Advisory firm - SEC (4/9/2024 Approved)
Massachusetts
Registered Investment Advisory firm - SEC (1/4/2023 Approved)
New Jersey
Registered Investment Advisory firm - SEC (1/11/2023 Approved)
Rhode Island
Registered Investment Advisory firm - SEC (2/11/2022 Approved)
Texas
Registered Investment Advisory firm - SEC (2/25/2020 Approved)
BD
Broker-Dealer Firm Regulated by FINRA (San Francisco district office)

Contact Information

Main Address

1138 Cadillac Court, Milpitas, CA 95035-3058

Mailing Address

1138 Cadillac Court, Milpitas, CA 95035

Phone Number

(510) 306-7777

Established

California since 01/01/2005

Firm Type

Corporation

Fiscal Year End

June

Firm Size

Small

# of Employees

16

FINRA licenses (35 States and Territories)

Registered to provide investment advisory services in 0 US states and territories.

Documents

Customer Relationship Summary (CRS / FINRA)Latest Form ADV

Direct owners and executive officers

NamePositionCRD#
GOY, SUIHOCKPRESIDENT, CFO, DIRECTOR, CHIEF COMPLIANCE OFFICER2821380
POSTREL, HELENE BERSONFINOP2240945

Regulatory Assets Under Management

Total Number of Accounts

7

AUM (Assets Under Management)

$3,560,000

Disclosures

Regulatory Event

1

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Other business activities

Information obtained from regulatory filings. Advisors can request corrections through their firm or regulator.

Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.

Bala Subramanian, Non-Investment-related, 14 Waldhaven Ct., Piscataway, NJ 08854, Life and Health Insurance; Sole proprietor since 06/16/1994; Sales of life insurance and fixed & indexed annuities; 160 hours/month; 160 hours/month during NAI hours; Managing fixed life and health insurance business.

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State Registrations and Notice Filings

Listed states reflect where the advisor is authorized to serve clients under state regulations.
IAR
means the advisor is registered as an Investment Advisor Representative in this state and is authorized to provide investment advice to clients there.
RR
indicates the advisor is registered as a Registered Representative in this state, allowing securities offerings such as stocks, bonds, and mutual funds through a broker-dealer.
RR
Florida
(2/11/2025)
IAR
Florida
(2/11/2025)
RR
New Jersey
(1/30/2025)
IAR
New Jersey
(1/30/2025)
RR
North Carolina
(9/23/2026)

Don't see your state listed? The advisor may still be able to work with you under the federal De Minimis Rule, which allows up to five investment advisory clients in a state without registration. Some states, like TX, LA, NE, and NH, may still require registration or notice filing. Contact the advisor or their firm to confirm their investment advisory availability in your state.Note:This rule does not apply to broker-dealer activity.

Exams

Financial professionals may take different exams throughout their careers based on the types of services they provide and roles they perform.

Series 63 — Uniform Securities Agent State Law Examination

Passed Sep 1994About the Series 63 exam

SIE — Securities Industry Essentials Examination

Passed Oct 2018About the SIE exam

Series 7 — General Securities Representative Examination

Passed Dec 1998About the Series 7 exam

Series 6 — Investment Company Products/Variable Contracts Representative Examination

Passed Jul 1994About the Series 6 exam
FINRA
SRO Registrations

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CRS (Client Relationship Summary) - RIA

Click below to view Bala Subramanian's CRS (Customer Relationship Summary).

CRS (Client Relationship Summary) - BD

Click below to view Bala Subramanian's CRS (Customer Relationship Summary).

CRS (Customer Relationship Summary)

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