William G. Keene

LPL ENTERPRISE

PERRYVILLE, MO 63775

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CRD#: 2367862

Professional summary

William Gerry Keene, who also goes by Gerry Keene III, William Gerry Keene III, is a registered financial advisor currently at LPL ENTERPRISE, LLC located in Perryville, Missouri.

William is registered as an IAR (Investment Advisor Representative) and RR (Registered Representative) and started their career in finance in 1993. William has worked at 6 firms and has passed the Series 66, Series 63, Series 7TO, SIE and Series 7 exams.

Question & Answer

Are you a "fiduciary"?

Yes

Aliases

Gerry Keene Iii | William Gerry Keene Iii

Other business activities

Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.

11. 11/04/2024- ENVISION STRATEGIES LLC- DBA for LPL - yes inv related- 11/15/2024- 120 hr/mo non trading- 120 hr/mo trading 2. 09/27/2024- KEENE FINANCIAL- DBA for LPL- yes inv related- 06/01/2023- 0 hr/mo non trading- 0 hr/mo trading 3. 09/24/2024- MOTION DOG FILMS- Cave consultant- yes inv related - 03/07/2023- 0 hr/mo non trading - 0 hr/mo trading 4. 09/24/2024- PERRY PARK CENTER- Coach - yes inv related - 04/11/2016- 4 hr/mo non trading -0 hr/mo trading 5. 05/07/2025-Gerry Keene-Insurance agent-Non-Variable Insurance-Inv related-At Perryville, MO-Start date 01/11/2021-1hrs/mth-0hrs/mth during trading 6. 04/25/2025-Independence Care Center-Feeder-Outside/W-2 Employment-Feeder-Not inv related-At Perryville, MO-Start date 04/29/2025-40hrs/mth-0hrs/mth during trading

Blog Corner

CRS (Client Relationship Summary) - RIA

Click below to view William Gerry Keene's CRS (Customer Relationship Summary).

CRS (Customer Relationship Summary)

CRS (Client Relationship Summary) - BD

Click below to view William Gerry Keene's CRS (Customer Relationship Summary).

CRS (Customer Relationship Summary)

Certified licenses

Advisors may have various certifications and credentials from different organizations. AdvisorCheck highlights these seven certifications - AIF®, CFP®, ChFC®, CFA, CLU®, CIMA®, CPWA®

None

Experience

Current

November 14, 2024 - Present

LPL ENTERPRISE, LLC

Office #1: 125a Perry Plaza, Perryville, MO 63775Office #2: 12312 Olive Boulevard Suite 300, St Louis, MO 63141-6474

RIA

CRD#: 8733

PERRYVILLE, MO

Current

November 14, 2024 - Present

LPL ENTERPRISE, LLC

Office #1: 125a Perry Plaza, Perryville, MO 63775Office #2: 12312 Olive Boulevard Suite 300, St Louis, MO 63141-6474

RIA

CRD#: 8733

PERRYVILLE, MO

Past

March 18, 2020 - November 14, 2024

PRUCO SECURITIES, LLC.

RIA

CRD#: 5685

St. Louis, MO

Past

March 18, 2020 - November 14, 2024

PRUCO SECURITIES, LLC.

CRD#: 5685

St. Louis, MO

Past

April 30, 2019 - March 16, 2020

MML INVESTORS SERVICES, LLC

RIA

CRD#: 10409

Chesterfield, MO

Past

March 18, 2019 - March 16, 2020

MML INVESTORS SERVICES, LLC

CRD#: 10409

Chesterfield, MO

Past

January 6, 2003 - September 26, 2003

TRANSAMERICA FINANCIAL ADVISORS, LLC

RIA

CRD#: 16164

CAPE GIRARDEAU, MO

Past

December 17, 2002 - September 26, 2003

TRANSAMERICA FINANCIAL ADVISORS, LLC

CRD#: 16164

PHILADELPHIA, PA

Past

November 12, 1996 - December 17, 2002

FFP ADVISORY SERVICES INC

RIA

CRD#: 110778

CAPE GIRARDEAU, MO

Past

July 14, 1993 - December 17, 2002

FFP SECURITIES, INC.

CRD#: 16337

CHESTERFIELD, MO

Primary Firm SEC Registration

This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".

LPL ENTERPRISE, LLC

CRD#: 8733 / SEC#: 801-130883, 8-26037

RIA

Registered Investment Advisory firm - SEC (8/7/2024 Approved)

California

Registered Investment Advisory firm - SEC (11/29/2020 Terminated)

Ohio

Registered Investment Advisory firm - SEC (4/1/2023 Terminated)

Pennsylvania

Registered Investment Advisory firm - SEC (4/7/2023 Terminated)

Broker-Dealer Firm Regulated by FINRA (Atlanta district office)

Why is a state registration marked "Terminated"? When a firm registers with the SEC (usually after managing $100M+ AUM), it often withdraws separate state firm registrations unless required by that state. The firm can still serve clients there through its individually registered Investment Advisor Representatives (IARs).

State Registrations and Notice Filings

Listed states reflect where the advisor is authorized to serve clients under state regulations.

IAR

means the advisor is registered as an Investment Advisor Representative in this state and is authorized to provide investment advice to clients there.

indicates the advisor is registered as a Registered Representative in this state, allowing them to offer securities such as stocks, bonds, and mutual funds through a broker-dealer.

Visual representation of state registrations

Connecticut
(11/14/2024)

Missouri
(11/14/2024)

IAR

Missouri
(11/14/2024)

New Mexico
(11/14/2024)

Don't see your state listed? The advisor may still be able to work with you under the federal De Minimis Rule, which allows up to five investment advisory clients in a state without registration. Some states, like TX, LA, NE, and NH, may still require registration or notice filing. Contact the advisor or their firm to confirm their investment advisory availability in your state. Note: This rule does not apply to broker-dealer activity.

Exams

State Security Law Exam

IAR

Series 66

Date: 4/9/2019

Uniform Combined State Law Examination

State Security Law Exam

Series 63

Date: 7/19/1993

Uniform Securities Agent State Law Examination

General Industry/Product Exam

Series 7TO

Date: 3/18/2019

General Securities Representative Examination

General Industry/Product Exam

SIE

Date: 1/31/2019

Securities Industry Essentials Examination

General Industry/Product Exam

Series 7

Date: 7/13/1993

General Securities Representative Examination

SRO Registrations

FINRA

Current Firm

LPL ENTERPRISE, LLC

CRD#: 8733 / SEC#: 801-130883, 8-26037

RIA

Registered Investment Advisory firm - SEC (8/7/2024 Approved)

California

Registered Investment Advisory firm - SEC (11/29/2020 Terminated)

Ohio

Registered Investment Advisory firm - SEC (4/1/2023 Terminated)

Pennsylvania

Registered Investment Advisory firm - SEC (4/7/2023 Terminated)

Broker-Dealer Firm Regulated by FINRA (Atlanta district office)

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Contact information

Main Address

1055 Lpl Way, Fort Mill, SC 29715

Mailing Address

1055 Lpl Way, Fort Mill, SC 29715

Phone number

(704) 733-3300

Established

Delaware since 05/25/2023

Firm type

Limited Liability Company

Fiscal year end

December

Firm Size

Large

# of Employees

4,650

SEC notice filing (53 States and Territories)

FINRA licenses (53 States and Territories)

Documents

Customer Relationship Summary (CRS / SEC)

Customer Relationship Summary (CRS / FINRA)

Latest Form ADV

Part 2 Brochures

A58 LPLE (3/31/2025)

Direct owners and executive officers

Name	Position	CRD#
LPL HOLDINGS, INC.	MANAGING MEMBER
HORAN-ADAMS, KIRBY LEPAK	CHIEF EXECUTIVE OFFICER. PRESIDENT	5097259
MALFITANO, STEVEN THOMAS	PRINCIPAL FINANCIAL OFFICER AND PRINCIPAL OPERATIONS OFFICER, FINOP	3178848
MORRISON, STEVEN PHILIP	SECRETARY	4529345
SHEEHAN, RICHARD STEVEN	SVP, CHIEF COMPLIANCE OFFICER	3096567

Regulatory assets under management

Total Number of Accounts	114,002
AUM (Assets Under Management)	$ 18,862,098,900

Disclosures

Regulatory Event

Accountant surprise examination report

Filing Date	Form ADV-E Cover	Form ADV-E Report
06/25/2025	Cover Page	Report

Red Flags

Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities.

Check for any disclosures as part of your thorough research when choosing an advisor.

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Advisor Monitoring

Firm Stability Insights

William G. Keene

Professional summary

Question & Answer

Aliases

Other business activities

Blog Corner

CRS (Client Relationship Summary) - RIA

Click below to view William Gerry Keene's CRS (Customer Relationship Summary).

CRS (Client Relationship Summary) - BD

Click below to view William Gerry Keene's CRS (Customer Relationship Summary).

Certified licenses

Experience

LPL ENTERPRISE, LLC

PRUCO SECURITIES, LLC.

PRUCO SECURITIES, LLC.

MML INVESTORS SERVICES, LLC

MML INVESTORS SERVICES, LLC

TRANSAMERICA FINANCIAL ADVISORS, LLC

TRANSAMERICA FINANCIAL ADVISORS, LLC

FFP ADVISORY SERVICES INC

FFP SECURITIES, INC.

Primary Firm SEC Registration

LPL ENTERPRISE, LLC

State Registrations and Notice Filings

Exams

Series 66

Date: 4/9/2019

Series 63

Date: 7/19/1993

Series 7TO

Date: 3/18/2019

SIE

Date: 1/31/2019

Series 7

Date: 7/13/1993

FINRA

Current Firm

LPL ENTERPRISE, LLC

Contact information

SEC notice filing (53 States and Territories)

FINRA licenses (53 States and Territories)

Documents

Part 2 Brochures

Direct owners and executive officers

Regulatory assets under management

Disclosures

Accountant surprise examination report

Red Flags

Company Information

LPL ENTERPRISE, LLC

TRUST BUT VERIFY

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