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William Gerry Keene

LPL ENTERPRISE
PERRYVILLE, MO
·CRD# 2367862·33 years registered

Professional Summary

William Gerry Keene, who also goes by Gerry Keene III, William Gerry Keene III, is a registered financial advisor currently at LPL ENTERPRISE, LLC located in Perryville, Missouri. William is registered as an IAR (Investment Advisor Representative) and RR (Registered Representative) and started their career in finance in 1993. William has worked at 6 firms and has passed the Series 66, Series 63, Series 7TO, SIE and Series 7 exams.

At a Glance

Advisory Accounts Only

Fiduciary Standard

Fee Structure

Account Minimum

Active Clients

Fiduciary Standard

Fee Structure

Account Minimum

Active Clients

Other Aliases

Gerry Keene Iii, William Gerry Keene Iii

Blog Corner

More Resources

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Videos & Posts

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Contact Information

This advisor has not claimed their profile yet, so there is no contact information to display at this time.

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Disclosures are events reported to regulators, such as customer disputes, regulatory actions, employment separations, or financial events. Some are resolved, denied, or contested — a disclosure is not a verdict. We recommend asking an advisor directly about any disclosure on their record.

Disclosures on record.

Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities. Check for any disclosures as part of your thorough research when choosing an advisor.

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Years of Experience

33 years registered in the securities industry

Current & Past Employments

Current

LPL ENTERPRISE, LLCCurrent·CRD# 8733
RIA
BD
1. 125a Perry Plaza, Perryville, MO 637752. 12312 Olive Boulevard Suite 300, St Louis, MO 63141-6474
November 14, 2024 - Present
LPL ENTERPRISE, LLCCurrent·CRD# 8733
RIA
BD
1. 125a Perry Plaza, Perryville, MO 637752. 12312 Olive Boulevard Suite 300, St Louis, MO 63141-6474
November 14, 2024 - Present

Past

PRUCO SECURITIES, LLC.Past·CRD# 5685
RIA
St. Louis, MO
March 18, 2020 - November 14, 2024
PRUCO SECURITIES, LLC.Past·CRD# 5685
BD
St. Louis, MO
March 18, 2020 - November 14, 2024
MML INVESTORS SERVICES, LLCPast·CRD# 10409
RIA
Chesterfield, MO
April 30, 2019 - March 16, 2020
MML INVESTORS SERVICES, LLCPast·CRD# 10409
BD
Chesterfield, MO
March 18, 2019 - March 16, 2020
TRANSAMERICA FINANCIAL ADVISORS, LLCPast·CRD# 16164
RIA
Cape Girardeau, MO
January 6, 2003 - September 26, 2003
TRANSAMERICA FINANCIAL ADVISORS, LLCPast·CRD# 16164
BD
Philadelphia, PA
December 17, 2002 - September 26, 2003
FFP ADVISORY SERVICES INCPast·CRD# 110778
RIA
Cape Girardeau, MO
November 12, 1996 - December 17, 2002
FFP SECURITIES, INC.Past·CRD# 16337
BD
Chesterfield, MO
July 14, 1993 - December 17, 2002

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Current Firm

LE
LPL ENTERPRISE, LLC

APPALACHIAN INVESTMENT CORPORATION | LPLE | LPL ENTERPRISE, LLC | LPL ENTERPRISE | HARVEST FINANCIAL CORPORATION WILL DO INVESTMENT ADVISORY BUSINESS ONLY IN CALIFORNIA AS HARVEST ADVISORS | HARVEST FINANCIAL CORPORATION

CRD#: 8733 / SEC#: 801-130883, 8-26037
RIA
Registered Investment Advisory firm - SEC (8/7/2024 Approved)
California
Registered Investment Advisory firm - SEC (11/29/2020 Terminated)
Ohio
Registered Investment Advisory firm - SEC (4/1/2023 Terminated)
Pennsylvania
Registered Investment Advisory firm - SEC (4/7/2023 Terminated)
BD
Broker-Dealer Firm Regulated by FINRA (Atlanta district office)
Why is a state registration marked "Terminated"? When a firm registers with the SEC (usually after managing $100M+ AUM), it often withdraws separate state firm registrations unless required by that state. The firm can still serve clients there through its individually registered Investment Advisor Representatives (IARs).

Contact Information

Main Address

1055 Lpl Way, Fort Mill, SC 29715

Mailing Address

1055 Lpl Way, Fort Mill, SC 29715

Phone Number

(704) 733-3300

Established

Delaware since 05/25/2023

Firm Type

Limited Liability Company

Fiscal Year End

December

Firm Size

Large

# of Employees

5,215

SEC notice filing (53 States and Territories)

Registered to provide investment advisory services in 53 US states and territories.

FINRA licenses (53 States and Territories)

Registered to provide investment advisory services in 53 US states and territories.

Documents

Customer Relationship Summary (CRS / SEC)Customer Relationship Summary (CRS / FINRA)Latest Form ADV

Part 2 Brochures

A58 LPLE (10/8/2026)

Direct owners and executive officers

NamePositionCRD#
LPL HOLDINGS, INC.MANAGING MEMBER—
EVANGELIOU, KIRIAKOS ANDREASSVP, CHIEF COMPLIANCE OFFICER2496177
HORAN-ADAMS, KIRBY LEPAKCHIEF EXECUTIVE OFFICER. PRESIDENT5097259
MALFITANO, STEVEN THOMASPRINCIPAL FINANCIAL OFFICER AND PRINCIPAL OPERATIONS OFFICER, FINOP3178848
MORNINGSTAR, MATTHEW EDWINCHIEF LEGAL OFFICER2510742

Regulatory Assets Under Management

Total Number of Accounts

139,192

AUM (Assets Under Management)

$24,939,385,373

Disclosures

Regulatory Event

3

Accountant Surprise Examination Report

Filing DateForm ADV-E CoverForm ADV-E Report
08/28/2026Cover PageReport
06/25/2025Cover PageReport

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Other business activities

Information obtained from regulatory filings. Advisors can request corrections through their firm or regulator.

Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.

11. 11/04/2024- ENVISION STRATEGIES LLC- DBA for LPL - yes inv related- 11/15/2024- 120 hr/mo non trading- 120 hr/mo trading 2. 09/27/2024- KEENE FINANCIAL- DBA for LPL- yes inv related- 06/01/2023- 0 hr/mo non trading- 0 hr/mo trading 3. 09/24/2024- MOTION DOG FILMS- Cave consultant- yes inv related - 03/07/2023- 0 hr/mo non trading - 0 hr/mo trading 4. 09/24/2024- PERRY PARK CENTER- Coach - yes inv related - 04/11/2016- 4 hr/mo non trading -0 hr/mo trading 5. 05/07/2025-Gerry Keene-Insurance agent-Non-Variable Insurance-Inv related-At Perryville, MO-Start date 01/11/2021-1hrs/mth-0hrs/mth during trading 6. 04/25/2025-Independence Care Center-Feeder-Outside/W-2 Employment-Feeder-Not inv related-At Perryville, MO-Start date 04/29/2025-40hrs/mth-0hrs/mth during trading

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Primary Firm SEC Registration

This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".
LE
LPL ENTERPRISE, LLC

APPALACHIAN INVESTMENT CORPORATION | LPLE | LPL ENTERPRISE, LLC | LPL ENTERPRISE | HARVEST FINANCIAL CORPORATION WILL DO INVESTMENT ADVISORY BUSINESS ONLY IN CALIFORNIA AS HARVEST ADVISORS | HARVEST FINANCIAL CORPORATION

CRD#: 8733 / SEC#: 801-130883, 8-26037
RIA
Registered Investment Advisory firm - SEC (8/7/2024 Approved)
California
Registered Investment Advisory firm - SEC (11/29/2020 Terminated)
Ohio
Registered Investment Advisory firm - SEC (4/1/2023 Terminated)
Pennsylvania
Registered Investment Advisory firm - SEC (4/7/2023 Terminated)
BD
Broker-Dealer Firm Regulated by FINRA (Atlanta district office)
Why is a state registration marked "Terminated"? When a firm registers with the SEC (usually after managing $100M+ AUM), it often withdraws separate state firm registrations unless required by that state. The firm can still serve clients there through its individually registered Investment Advisor Representatives (IARs).

State Registrations and Notice Filings

Listed states reflect where the advisor is authorized to serve clients under state regulations.
IAR
means the advisor is registered as an Investment Advisor Representative in this state and is authorized to provide investment advice to clients there.
RR
indicates the advisor is registered as a Registered Representative in this state, allowing securities offerings such as stocks, bonds, and mutual funds through a broker-dealer.
RR
Arkansas
(6/25/2026)
RR
Connecticut
(11/14/2024)
RR
Missouri
(11/14/2024)
IAR
Missouri
(11/14/2024)
RR
New Mexico
(11/14/2024)

Don't see your state listed? The advisor may still be able to work with you under the federal De Minimis Rule, which allows up to five investment advisory clients in a state without registration. Some states, like TX, LA, NE, and NH, may still require registration or notice filing. Contact the advisor or their firm to confirm their investment advisory availability in your state.Note:This rule does not apply to broker-dealer activity.

Exams

Financial professionals may take different exams throughout their careers based on the types of services they provide and roles they perform.

Series 66 — Uniform Combined State Law Examination

Passed Apr 2019About the Series 66 exam

Series 63 — Uniform Securities Agent State Law Examination

Passed Jul 1993About the Series 63 exam

Series 7TO — General Securities Representative Examination

Passed Mar 2019About the Series 7TO exam

SIE — Securities Industry Essentials Examination

Passed Jan 2019About the SIE exam

Series 7 — General Securities Representative Examination

Passed Jul 1993About the Series 7 exam
FINRA
SRO Registrations

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CRS (Client Relationship Summary) - RIA

Click below to view William Gerry Keene's CRS (Customer Relationship Summary).

CRS (Customer Relationship Summary)

CRS (Client Relationship Summary) - BD

Click below to view William Gerry Keene's CRS (Customer Relationship Summary).

CRS (Customer Relationship Summary)

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