Bruce J. Falcon
Professional summary
Bruce Joseph Falcon, who also goes by Bruce J Falcon, is a registered financial advisor currently at OSAIC WEALTH, INC. located in Bay City, Michigan.
Bruce is registered as an IAR (Investment Advisor Representative) and RR (Registered Representative) and started their career in finance in 1993. Bruce has worked at 12 firms and has passed the Series 65, Series 63, SIE and Series 6 exams.
Question & Answer
Aliases
Other business activities
CRS (Client Relationship Summary) - RIA
Click below to view Bruce Joseph Falcon's CRS (Customer Relationship Summary).
CRS (Client Relationship Summary) - BD
Click below to view Bruce Joseph Falcon's CRS (Customer Relationship Summary).
Certified licenses
Experience
May 11, 2023 - Present
OSAIC WEALTH, INC.
Office #1: 615 Washington Avenue, Bay City, MI 48708May 10, 2023 - Present
OSAIC WEALTH, INC.
Office #1: 615 Washington Avenue, Bay City, MI 48708June 17, 2022 - May 11, 2023
ON INVESTMENT MANAGEMENT CO
June 16, 2022 - July 14, 2022
PRUCO SECURITIES, LLC.
June 16, 2022 - May 11, 2023
THE O.N. EQUITY SALES COMPANY
June 14, 2022 - July 14, 2022
PRUCO SECURITIES, LLC.
January 13, 2016 - June 14, 2022
ON INVESTMENT MANAGEMENT CO
April 10, 2012 - June 14, 2022
THE O.N. EQUITY SALES COMPANY
May 7, 2007 - April 16, 2012
VOYA FINANCIAL ADVISORS, INC.
July 22, 2005 - January 18, 2007
1717 CAPITAL MANAGEMENT COMPANY
February 13, 2004 - April 4, 2005
TRANSAMERICA FINANCIAL ADVISORS, LLC
October 13, 2000 - May 15, 2002
CETERA ADVISORS LLC
June 27, 2000 - September 27, 2000
AMERITAS INVESTMENT COMPANY, LLC
February 10, 1999 - July 5, 2000
LEGACY FINANCIAL SERVICES, INC.
August 26, 1997 - February 10, 1999
IAC SECURITIES, INC.
April 2, 1993 - August 25, 1997
MARINER FINANCIAL SERVICES, INC.
Primary Firm SEC Registration
OSAIC WEALTH, INC.
CRD#: 23131 / SEC#: 801-54859, 8-40218
State Registrations and Notice Filings
Listed states reflect where the advisor is authorized to serve clients under state regulations.
Visual representation of state registrations
(3/15/2024)
(6/20/2025)
(5/10/2023)
(5/25/2023)
(8/26/2025)
(5/10/2023)
(5/11/2023)
(5/26/2023)
Exams
FINRA
Current Firm
OSAIC WEALTH, INC.
CRD#: 23131 / SEC#: 801-54859, 8-40218
Contact information
SEC notice filing (53 States and Territories)
FINRA licenses (53 States and Territories)
Direct owners and executive officers
| Name | Position | CRD# |
|---|---|---|
| OSAIC, INC. | SHAREHOLDER | |
| CORNICK, GREGORY ALLEN | CEO, PRESIDENT, DIRECTOR | 3132991 |
| FORD, ERINN JUNE | DIRECTOR | 2176816 |
| MIHAL, SHAWN MICHAEL | SVP, CHIEF COMPLIANCE OFFICER | 3262384 |
| MITCHELL, CHRISTOPHER MILLS | CORPORATE TREASURER, FINANCIAL PRINCIPAL | 2420144 |
| PRICE, JAMES DALE | CHAIRMAN | 1243224 |
| SCHLUETER, MATTHEW ADAM | EVP, OPERATIONS AND TECHNOLOGY SOLUTIONS, DIRECTOR | 2627931 |
Regulatory assets under management
| Total Number of Accounts | 797,559 |
| AUM (Assets Under Management) | $ 200,266,275,275 |
Disclosures
| Regulatory Event | 50 |
| Arbitration | 31 |
| Bond | 7 |
Accountant surprise examination report
| Filing Date | Form ADV-E Cover | Form ADV-E Report |
|---|---|---|
| 11/14/2025 | ||
| 12/18/2024 | ||
| 01/26/2024 |
Red Flags
Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities.
Check for any disclosures as part of your thorough research when choosing an advisor.