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William J. Roach
GRADIENT INVESTMENTS
GREENSBORO, NC 27410
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CRD#: 1958205
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Professional summary
William James Roach, who also goes by Bill Roach, is a registered financial advisor currently at GRADIENT INVESTMENTS, LLC located in Greensboro, North Carolina and WHICHARD ROACH FINANCIAL located in Greensboro, North Carolina.
William is registered as an IAR (Investment Advisor Representative) and started their career in finance in 1989. William has worked at 4 firms and has passed the Series 65, Series 63 and Series 6 exams.
Question & Answer
Are you a "fiduciary"?
Yes
Aliases
Bill Roach
Other business activities
Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.
1) dba Whichard Roach Financial; 2721 Horse Pen Creek Road # 103, Greensboro, NC, 27410; President; Advisory services, financial planning, annuities sales, and life insurance; Start date: 02/2013 2) William J Roach, Inc.; 6109 Trotter Ridge Road, Summerfield, NC 27358; President; Group Health Insurance; Start Date: 1988; 1 hr/month 3) Gradient Advisors, LLC; Investment Related; 02/2017; Arden Hills, MN; Investment Advisor Representative; will remain dually registered while moving clients to Whichard Roach Financial. 4) INVESTMENT RELATED: No/Kiwanis - Greensboro Chapter; ADDRESS: Greensboro, NC; NATURE OF BUSINESS: Service - Improving our Community 1 child at a time; POSITION: Board of Directors; START DATE: 10/2017; APPROX HR/MO; 10hrs
CRS (Client Relationship Summary) - RIA
Click below to view William James Roach's CRS (Customer Relationship Summary).
Certified licenses
Advisors may have various certifications and credentials from different organizations. AdvisorCheck highlights these seven certifications - AIF®, CFP®, ChFC®, CFA, CLU®, CIMA®, CPWA®
NoneExperience
Current
May 13, 2025 - Present
GRADIENT INVESTMENTS, LLC
Office #1: 2721 Horse Pen Creek Rd Suite 103, Greensboro, NC 27410RIA
CRD#: 141726
GREENSBORO, NC
Current
June 13, 2025 - Present
WHICHARD ROACH FINANCIAL
Office #1: 2721 Horse Pen Creek Road, Suite 103, Greensboro, NC 27410RIA
CRD#: 334854
GREENSBORO, NC
Past
February 27, 2017 - June 19, 2025
GRADIENT ADVISORS, LLC
RIA
CRD#: 152665
Greensboro, NC
Past
September 12, 1989 - October 31, 1995
FORTH FINANCIAL SECURITIES, CORPORATION
BD
CRD#: 14363
RICHMOND, VA
Primary Firm SEC Registration
This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".
GI
GRADIENT INVESTMENTS, LLC
GRADIENT INVESTMENT GROUP LLC | REGISTERED INDEPENDENT ADVISORS, LLC | REGISTERED INDEPENDENT AGENTS, LLC | GRADIENT INVESTMENTS, LLC
CRD#: 141726 / SEC#: 801-70812
RIA
Registered Investment Advisory firm - (12/1/2009 Approved)Alabama
Registered Investment Advisory firm - (1/20/2010 Terminated)Arizona
Registered Investment Advisory firm - (12/8/2009 Terminated)California
Registered Investment Advisory firm - (12/9/2009 Terminated)Colorado
Registered Investment Advisory firm - (12/10/2009 Terminated)Florida
Registered Investment Advisory firm - (12/8/2009 Terminated)Idaho
Registered Investment Advisory firm - (12/8/2009 Terminated)Kansas
Registered Investment Advisory firm - (12/8/2009 Terminated)Maryland
Registered Investment Advisory firm - (12/21/2009 Terminated)Minnesota
Registered Investment Advisory firm - (12/8/2009 Terminated)Missouri
Registered Investment Advisory firm - (12/8/2009 Terminated)Nevada
Registered Investment Advisory firm - (12/31/2009 Terminated)New Jersey
Registered Investment Advisory firm - (12/8/2009 Terminated)New York
Registered Investment Advisory firm - (11/19/2009 Cancelled)North Carolina
Registered Investment Advisory firm - (12/8/2009 Terminated)Ohio
Registered Investment Advisory firm - (12/8/2009 Terminated)Pennsylvania
Registered Investment Advisory firm - (12/10/2009 Terminated)South Carolina
Registered Investment Advisory firm - (12/8/2009 Terminated)Tennessee
Registered Investment Advisory firm - (12/23/2009 Terminated)Texas
Registered Investment Advisory firm - (12/8/2009 Terminated)Virginia
Registered Investment Advisory firm - (12/9/2009 Terminated)Wisconsin
Registered Investment Advisory firm - (12/8/2009 Terminated)State Registrations and Notice Filings
Listed states reflect where the advisor is authorized to serve clients under state regulations.
IAR
means the advisor is registered as an Investment Advisor Representative in this state and is authorized to provide investment advice to clients there.Highlighted states indicate IAR registrations
IAR
North Carolina(5/13/2025)
Exams
State Security Law Exam
State Security Law Exam
General Industry/Product Exam
Current Firm
GI
GRADIENT INVESTMENTS, LLC
GRADIENT INVESTMENT GROUP LLC | REGISTERED INDEPENDENT ADVISORS, LLC | REGISTERED INDEPENDENT AGENTS, LLC | GRADIENT INVESTMENTS, LLC
CRD#: 141726 / SEC#: 801-70812
RIA
Registered Investment Advisory firm - (12/1/2009 Approved)Alabama
Registered Investment Advisory firm - (1/20/2010 Terminated)Arizona
Registered Investment Advisory firm - (12/8/2009 Terminated)California
Registered Investment Advisory firm - (12/9/2009 Terminated)Colorado
Registered Investment Advisory firm - (12/10/2009 Terminated)Florida
Registered Investment Advisory firm - (12/8/2009 Terminated)Idaho
Registered Investment Advisory firm - (12/8/2009 Terminated)Kansas
Registered Investment Advisory firm - (12/8/2009 Terminated)Maryland
Registered Investment Advisory firm - (12/21/2009 Terminated)Minnesota
Registered Investment Advisory firm - (12/8/2009 Terminated)Missouri
Registered Investment Advisory firm - (12/8/2009 Terminated)Nevada
Registered Investment Advisory firm - (12/31/2009 Terminated)New Jersey
Registered Investment Advisory firm - (12/8/2009 Terminated)New York
Registered Investment Advisory firm - (11/19/2009 Cancelled)North Carolina
Registered Investment Advisory firm - (12/8/2009 Terminated)Ohio
Registered Investment Advisory firm - (12/8/2009 Terminated)Pennsylvania
Registered Investment Advisory firm - (12/10/2009 Terminated)South Carolina
Registered Investment Advisory firm - (12/8/2009 Terminated)Tennessee
Registered Investment Advisory firm - (12/23/2009 Terminated)Texas
Registered Investment Advisory firm - (12/8/2009 Terminated)Virginia
Registered Investment Advisory firm - (12/9/2009 Terminated)Wisconsin
Registered Investment Advisory firm - (12/8/2009 Terminated)Upgrade to AdvisorCheck Premium
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Contact information
Main Address
4105 Lexington Avenue North Suite 250, Arden Hills, MN 55126
Mailing Address
Phone number
(888) 824-3525
Established
Firm type
Fiscal year end
# of Employees
39
SEC notice filing (52 States and Territories)
Documents
Regulatory assets under management
| Total Number of Accounts | 69,105 |
| AUM (Assets Under Management) | $ 7,096,331,987 |
Red Flags
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Company Information
GRADIENT INVESTMENTS, LLC
CRD#: 141726Greensboro, NC 27410TRUST BUT VERIFY
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