JOHN H. ROBINSON
FINANCIAL PLANNING HAWAII | Founder, Financial Planning Hawaii and Fee-Only Planning Hawaii and Co-founder of software maker Nest Egg Guru
Honolulu, HI
CRD#: 1928697
JOHN HENRY ROBINSONFINANCIAL PLANNING HAWAII
Why Work With JOHN
Professional summary
JOHN HENRY ROBINSON, who also goes by J R Robinson, is the owner and founder of FINANCIAL PLANNING HAWAII, INC., an SEC Registered Investment Adviser. He has a degree in economics from Williams College and has been in the financial services industry for 37 years. JOHN began his professional career in 1989 as a brokerage rep in Massachusetts (FINRA Series 7 & 63). In 1996 he joined Smith Barney in Honolulu Hawaii where he obtained is investment adviser representive license (FINRA Series 65). In 2003, John and two colleagues from SmithBarney/Citigroup left to establish Hawaii Wealth Management using Wachovia Securities Hybrid B-D/RIA platform. John served as both a financial advisor and Branch Manager/Registered Principle (FINRA Series 9, 10 & 24). In 2010, John left Hawaii Wealth Management to found Financial Planning Hawaii as a Hawaii Registered Investment Adviser for the purpose of providing flat fee financial planning advice. He also continued his hybrid investment advisory and brokerage affiliations using JW Cole as his B-D/RIA. In 2025, separated from JW Cole and changed Financial Planning Hawaii's registration status from a Hawaii RIA to an SEC RIA. He no longer maintains any broker-dealer or separate RIA affiliations. John's career arc follows the general industry trend away from commision-based brokerage and insurance product sales to wealth managment to comprehensive financial planning. Over his career, he has held the FINRA Series 3, 7, 9, 10, 24, 63 and 65 securities registrations and an insurance producer's license. At this time, John has no brokerage or insurance affiliations and operates exclusively as a fee-only, advice-only financial planner under Financial Planning Hawaii's RIA. His business model offers consumers a choice of one-time flat fee planning or comprehensive planning that incudes ongoing portfolio maagement under a tiered asset-based pricing model.
At a Glance
Always Fiduciary
Paid By: Fixed / Negotiated Fee
Paid By: AUM %
Min. Asset: No Minimum
Serves: Multi-Generational Families
Serves: Business Owners & Entrepreneurs
Services Offered
Investment Management
Retirement Planning
Tax Planning
Estate & Legacy Planning
Risk Management & Insurance
Client Tip
John is recognized as an award-winning industry thought leader in retirement income sustainability research.
Biography
John "J.R." Robinson the Founder of Financial Planning Hawaii and Fee-Only Planning Hawaii. He was also a co-founder of retirement planning software maker Nest Egg Guru.
John has authored ten papers that were accepted for publication in peer reviewed academic journals, including three award-winning papers on retirement income sustainability. His passion and expertise are also reflected in the scores of articles and op-ed commentaries he has published in national media outlets on a wide range of financial planning topics. His thought leadership has been cited in virtually every national financial media outlet. His op-ed criticism of the CFP Board of Standards helped develop a 2019 front page Wall Street Journal expose. John was twice included on Investopedia's list of the top 100 most influential financial advisors in the U.S.
Financial planning Hawaii is constructed to be a one-of-one shop that pairs the customer-first philosophy and pricing approach of Costco with the unrivaled attention to detail and craftsmanship of Hermes. The firm's unique service model strives to make its value proposition visible and tangible on an ongoing basis. Clients should not have to wonder what they are getting for the fees they are paying beyond few meetings per year.
As with Hermes, Financial Planning Hawaii and Fee-Only Planning Hawaii are intended to be a multi-generational family business in which John's children and grandchildren are working with John's original clients' children and grandchildren.
Financial Planning Hawaii exclusively serves the mid-market affluent consumer space. We work with individuals an families only, including many small business owners. The firm does not accept institutional clients nor does it market to ultra-high or high net worth clients. The firm does not acccept clients who are solely seeking portfolio management. We do comprehensive financial planning. We are fee-only, advice-only fiduciaries always.
Personal quote
The number of firms that say they do financial planning is far greater than the number that actually do. Our extraordinarily detailed, artfully-honed approach to financial planning is definitely not for everyone, but we work very hard to be the absolute best fit for the clients who choose us. We are advice-only, client-first, fiduciary ALWAYS.
Aliases
J R Robinson
Other business activities
Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.
The advisor shows no other business activity.
CRS (Client Relationship Summary) - RIA
Click below to view JOHN HENRY ROBINSON's CRS (Customer Relationship Summary).
Certified licenses
Advisors may have various certifications and credentials from different organizations. AdvisorCheck highlights these seven certifications - AIF®, CFP®, ChFC®, CFA, CLU®, CIMA®, CPWA®
NoneEducation
Williams College
B.A. - Economics
1988
Experience
Current
July 15, 2010 - Present
FINANCIAL PLANNING HAWAII, INC.
RIA
CRD#: 153930
Honolulu, HI
Past
May 10, 2013 - December 31, 2025
J. W. COLE ADVISORS, INC.
RIA
CRD#: 112294
HONOLULU, HI
Past
May 10, 2013 - November 3, 2025
J.W. COLE FINANCIAL, INC.
BD
CRD#: 124583
HONOLULU, HI
Past
July 1, 2010 - May 10, 2013
FINANCIAL ADVISERS OF AMERICA, LLC
RIA
CRD#: 142170
HONOLULU, HI
Past
July 1, 2010 - May 10, 2013
FINANCIAL ADVISERS OF AMERICA, LLC
BD
CRD#: 142170
HONOLULU, HI
Past
May 30, 2003 - July 12, 2010
WELLS FARGO ADVISORS FINANCIAL NETWORK, LLC
RIA
CRD#: 11025
HONOLULU, HI
Past
May 30, 2003 - July 12, 2010
WELLS FARGO ADVISORS FINANCIAL NETWORK, LLC
BD
CRD#: 11025
HONOLULU, HI
Past
November 22, 1996 - June 12, 2003
CITIGROUP GLOBAL MARKETS INC.
RIA
CRD#: 7059
HONOLULU, HI
Past
July 1, 1996 - June 12, 2003
CITIGROUP GLOBAL MARKETS INC.
BD
CRD#: 7059
NEW YORK, NY
Past
December 21, 1989 - July 8, 1996
A. G. EDWARDS & SONS, INC.
BD
CRD#: 4
ST. LOUIS, MO
Past
April 18, 1989 - September 20, 1989
HIBBARD BROWN & CO., INC.
BD
CRD#: 18246
NEW YORK, NY
Primary Firm SEC Registration
This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".
FP
FINANCIAL PLANNING HAWAII, INC.
FEE-ONLY PLANNING HAWAII | FINANCIAL PLANNING HAWAII, INC.
CRD#: 153930 / SEC#: 801-135122
RIA
Registered Investment Advisory firm - (2/6/2026 Approved)Hawaii
Registered Investment Advisory firm - (2/16/2026 Termination Requested)Pennsylvania
Registered Investment Advisory firm - (2/17/2026 Terminated)State Registrations and Notice Filings
Listed states reflect where the advisor is authorized to serve clients under state regulations.
IAR
means the advisor is registered as an Investment Advisor Representative in this state and is authorized to provide investment advice to clients there.Highlighted states indicate IAR registrations
IAR
Hawaii(7/15/2010)
IAR
Massachusetts(4/16/2026)
IAR
Pennsylvania(5/31/2024)
Exams
State Security Law Exam
State Security Law Exam
General Industry/Product Exam
General Industry/Product Exam
General Industry/Product Exam
Principal/Supervisory Exam
Principal/Supervisory Exam
Principal/Supervisory Exam
Current Firm
FP
FINANCIAL PLANNING HAWAII, INC.
FEE-ONLY PLANNING HAWAII | FINANCIAL PLANNING HAWAII, INC.
CRD#: 153930 / SEC#: 801-135122
RIA
Registered Investment Advisory firm - (2/6/2026 Approved)Hawaii
Registered Investment Advisory firm - (2/16/2026 Termination Requested)Pennsylvania
Registered Investment Advisory firm - (2/17/2026 Terminated)Loading...
Contact information
Main Address
677 Ala Moana Blvd. Suite 605, Honolulu, HI 96813
Mailing Address
Phone number
(808) 564-0654
Established
Firm type
Fiscal year end
# of Employees
5
SEC notice filing (3 States and Territories)
Documents
Regulatory assets under management
| Total Number of Accounts | 701 |
| AUM (Assets Under Management) | $ 382,363,817 |
Red Flags
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Company Information
FINANCIAL PLANNING HAWAII, INC.
Founder, Financial Planning Hawaii and Fee-Only Planning Hawaii and Co-founder of software maker Nest Egg GuruCRD#: 153930Honolulu, HITRUST BUT VERIFY
Monitor JOHN ROBINSON
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Contact information
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