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Shannon Moore Vitale

Shannon M. Vitale

ROBERT W. BAIRD & CO. | Financial Advisor
Bowling Green - Park Plaza, KY 42101
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CRD#: 1657378
Shannon Moore Vitale

Professional summary


Shannon Moore Vitale, who also goes by Shannon Moore Burden, is a registered financial advisor currently at ROBERT W. BAIRD & CO. INCORPORATED located in Bowling Green - Park Plaza, Kentucky.

Shannon is registered as an IAR (Investment Advisor Representative) and RR (Registered Representative) and started their career in finance in 1990. Shannon has worked at 2 firms and has passed the Series 65, Series 63, SIE, Series 7, Series 10 and Series 9 exams.

top-8-questions

Question & Answer


What are your service offerings?
Institutional consulting
Trading individual securities
Trust & estate planning
Financial planning
Insurance
Philanthropic services
Retirement planning
What is your current number of clients?
Greater than 100
Are you a "fiduciary"?
Yes

Aliases


Shannon Moore Burden

Other business activities


Outside business activity is any business or activity undertaken by an advisor that is outside the scope of their relationship with their firm (e.g., consulting services, real estate, freelance work, teaching, etc.). Investors should stay informed about these activities to ensure no conflicts of interest.
1)04/2010-TRUSTEE ON HUSBANDS TRUST ACCOUNT. Name/Address: Trustee for Close Friend, Bowling Green KY 42103 Start date: 1-/1/2019 Hours spent: 1-5/mo Hours spent during trading Hours: 0/mo Role/Responsibility: Trustee Investment Related Name/Address: WKU Foundation, 1906 College Heights Blvd Bowling Green, KY 42103 Start date: 7/1/2019 Hours spent: 2/mo Hours spent during trading Hours: 2/mo Role/Responsibility: Attend quarterly meetings, possibly serving on investment committee Investment Related Name/Address: The Women's Fund of South Central KY, 810 College Street Bowling Green KY Start date: 11/1/2014 Hours spent: 1-5/mo Hours spent during trading Hours: 0/mo Role/Responsibility: Investment/Finance Committee Board Member Investment Related Name/Address: Albany Bancorp Inc 200 S Washington Street Albany KY 42602 Start Date: 4/28/22 Hours Spent: 0-1 hours/month Hours Spent During Trading: 0-1 hours/month Role/Responsibility: Board Member Non Investment Related Name/Address: Morgantown Bank and Trust/Deposit Bancorp, Inc 201 N Main Street Morgantown KY 42261 Start Date: 5/20/25 Hours Spent: 0-2 hours/month Hours Spent During Trading: 0-1 hours/month Role/Responsibility: Board Member Non Investment Related

Blog Corner


CRS (Client Relationship Summary) - RIA


Click below to view Shannon Moore Vitale's CRS (Customer Relationship Summary).
CRS (Customer Relationship Summary)

CRS (Client Relationship Summary) - BD


Click below to view Shannon Moore Vitale's CRS (Customer Relationship Summary).
CRS (Customer Relationship Summary)

Certified licenses


Advisors may have various certifications and credentials from different organizations. AdvisorCheck highlights these seven certifications - AIF®, CFP®, ChFC®, CFA, CLU®, CIMA®, CPWA®
None

Experience


Current

October 18, 2019 - Present

ROBERT W. BAIRD & CO. INCORPORATED

Office #1: 360 8th Avenue Suite 211, Bowling Green - Park Plaza, KY 42101Office #2: 2413 Ring Road Ste. 117, Elizabethtown, KY 42701
RIA
BD
CRD#: 8158
Bowling Green - Park Plaza, KY
Current

October 18, 2019 - Present

ROBERT W. BAIRD & CO. INCORPORATED

Office #1: 360 8th Avenue Suite 211, Bowling Green - Park Plaza, KY 42101
RIA
BD
CRD#: 8158
Bowling Green - Park Plaza, KY
Past

January 23, 2006 - October 18, 2019

J.J.B. HILLIARD, W.L. LYONS, LLC

RIA
CRD#: 453
BOWLING GREEN, KY
Past

August 14, 2002 - December 31, 2004

J.J.B. HILLIARD, W.L. LYONS, LLC

RIA
CRD#: 453
BOWLING GREEN, KY
Past

August 20, 1990 - October 18, 2019

J.J.B. HILLIARD, W.L. LYONS, LLC

BD
CRD#: 453
BOWLING GREEN, KY

Primary Firm SEC Registration


This SEC-registered firm can serve clients nationwide. Some states may require the firm to submit a notice filing if the firm has more than 5 clients or a physical office there. You can view these state-level filings under the section titled "State Registrations and Notice Filings".
ROBERT W. BAIRD & CO. INCORPORATED
ROBERT W. BAIRD & CO. INCORPORATED
BAIRD | THE DDK GROUP | ROBERT W. BAIRD & CO. INCORPORATED | CHAUTAUQUA CAPITAL MANAGEMENT | BAIRD PRIVATE WEALTH MANAGEMENT | BAIRD PRIVATE ASSET MANAGEMENT | BAIRD INSTITUTIONAL EQUITIES & RESEARCH | BAIRD GENERATIONAL WEALTH GROUP | BAIRD EQUITY ASSET MANAGEMENT | BAIRD ADVISORS

CRD#: 8158 / SEC#: 801-7571, 8-497

RIA
Registered Investment Advisory firm - SEC (7/14/1971 Approved)
BD
Broker-Dealer Firm Regulated by FINRA (Chicago district office)

State Registrations and Notice Filings


Listed states reflect where the advisor is authorized to serve clients under state regulations.

IAR
means the advisor is registered as an Investment Advisor Representative in this state and is authorized to provide investment advice to clients there.
RR
indicates the advisor is registered as a Registered Representative in this state, allowing them to offer securities such as stocks, bonds, and mutual funds through a broker-dealer.

Visual representation of state registrations

RR
Alabama
(10/18/2019)
RR
Arizona
(10/18/2019)
RR
Arkansas
(10/18/2019)
RR
California
(10/18/2019)
RR
Colorado
(10/18/2019)
RR
Connecticut
(10/18/2019)
RR
District of Columbia
(10/18/2019)
RR
Florida
(10/18/2019)
IAR
Florida
(3/1/2021)
RR
Georgia
(10/18/2019)
RR
Hawaii
(10/18/2019)
RR
Illinois
(10/18/2019)
RR
Indiana
(10/18/2019)
RR
Kansas
(10/18/2019)
RR
Kentucky
(10/18/2019)
IAR
Kentucky
(10/18/2019)
RR
Louisiana
(10/18/2019)
RR
Maine
(10/6/2022)
RR
Maryland
(10/18/2019)
RR
Massachusetts
(10/18/2019)
RR
Michigan
(10/18/2019)
RR
Minnesota
(1/13/2022)
RR
Mississippi
(10/18/2019)
RR
Missouri
(10/18/2019)
RR
Montana
(10/18/2019)
RR
Nebraska
(3/2/2020)
RR
Nevada
(10/18/2019)
RR
New Jersey
(10/18/2019)
RR
New Mexico
(10/18/2019)
RR
New York
(10/18/2019)
RR
North Carolina
(10/18/2019)
RR
Ohio
(10/18/2019)
RR
Oklahoma
(3/2/2020)
RR
Oregon
(10/18/2019)
RR
Pennsylvania
(10/18/2019)
RR
South Carolina
(10/18/2019)
RR
South Dakota
(10/18/2019)
RR
Tennessee
(10/18/2019)
RR
Texas
(10/18/2019)
IAR
Texas
(10/18/2019)
RR
Utah
(10/18/2019)
RR
Vermont
(10/18/2019)
RR
Virginia
(10/18/2019)
RR
Washington
(3/2/2020)
RR
West Virginia
(10/18/2019)
RR
Wisconsin
(10/18/2019)
RR
Wyoming
(10/29/2021)

Exams


State Security Law Exam
IAR
Series 65
Date: 12/30/1999
Uniform Investment Adviser Law Examination
State Security Law Exam
General Industry/Product Exam
General Industry/Product Exam
Principal/Supervisory Exam
Principal/Supervisory Exam
SRO Registrations
RR
FINRA
SRO Registrations
RR
NYSE American LLC
SRO Registrations
RR
Nasdaq Stock Market
SRO Registrations
RR
New York Stock Exchange

Current Firm


ROBERT W. BAIRD & CO. INCORPORATED
ROBERT W. BAIRD & CO. INCORPORATED
BAIRD | THE DDK GROUP | ROBERT W. BAIRD & CO. INCORPORATED | CHAUTAUQUA CAPITAL MANAGEMENT | BAIRD PRIVATE WEALTH MANAGEMENT | BAIRD PRIVATE ASSET MANAGEMENT | BAIRD INSTITUTIONAL EQUITIES & RESEARCH | BAIRD GENERATIONAL WEALTH GROUP | BAIRD EQUITY ASSET MANAGEMENT | BAIRD ADVISORS

CRD#: 8158 / SEC#: 801-7571, 8-497

RIA
Registered Investment Advisory firm - SEC (7/14/1971 Approved)
BD
Broker-Dealer Firm Regulated by FINRA (Chicago district office)
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Contact information


Main Address
777 E. Wisconsin Avenue, Milwaukee, WI 53202-5391
Mailing Address
P.o. Box 672, Milwaukee, WI 53201
Phone number
(414) 765-3500
Established
Wisconsin since 12/29/1919
Firm type
Corporation
Fiscal year end
December
Firm Size
Large
# of Employees
4,175

SEC notice filing (53 States and Territories)


Blank US states mapAlaskaHawaiiAlabamaArkansasArizonaCaliforniaColoradoConnecticutDelawareFloridaGeorgiaIowaIdahoIllinoisIndianaKansasKentuckyLouisianaMassachusettsMarylandMaineMichiganMinnesotaMissouriMississippiMontanaNorth CarolinaNorth DakotaNebraskaNew HampshireNew JerseyNew MexicoNevadaNew YorkOhioOklahomaOregonPennsylvaniaRhode IslandSouth CarolinaSouth DakotaTennesseeTexasUtahVirginiaVermontWisconsinWest VirginiaWyoming

FINRA licenses (53 States and Territories)


Blank US states mapAlaskaHawaiiAlabamaArkansasArizonaCaliforniaColoradoConnecticutDelawareFloridaGeorgiaIowaIdahoIllinoisIndianaKansasKentuckyLouisianaMassachusettsMarylandMaineMichiganMinnesotaMissouriMississippiMontanaNorth CarolinaNorth DakotaNebraskaNew HampshireNew JerseyNew MexicoNevadaNew YorkOhioOklahomaOregonPennsylvaniaRhode IslandSouth CarolinaSouth DakotaTennesseeTexasUtahVirginiaVermontWisconsinWest VirginiaWyoming

Documents


Customer Relationship Summary (CRS / SEC)Customer Relationship Summary (CRS / FINRA)Latest Form ADV

Part 2 Brochures

BAIRD PRIVATE ASSET MANAGEMENT - WRAP (3/21/2025)

Direct owners and executive officers


NamePositionCRD#
BAIRD FINANCIAL CORPORATIONSHAREHOLDER
BOOTH, STEVEN GREGORYCHAIRMAN, PRESIDENT, CHIEF EXECUTIVE OFFICER2147388
DAHLBERG, ERIK CHARLESDIRECTOR1650544
GRAVERSON, CHRISTA LYNNCHIEF COMPLIANCE OFFICER4912961
LAWTON, PATRICK STEVENDIRECTOR1007318
MAXWELL, TERRANCE PATRICKCHIEF FINANCIAL OFFICER, DIRECTOR1463158
PALMER, ANGELA MARIEREGISTERED INVESTMENT ADVISOR CCO4915568
SCHROEDER, MICHAEL JOHNDIRECTOR1483012
SCHULTZ, PAUL LEEGENERAL COUNSEL, SECRETARY1965163
STANEK, MARY ELLENDIRECTOR2006493
THUROW, LAURA KCHIEF OPERATIONS OFFICER3193702

Regulatory assets under management


Total Number of Accounts350,776
AUM (Assets Under Management)$ 342,142,869,924

Disclosures


Regulatory Event43
Arbitration31

Accountant surprise examination report


Filing DateForm ADV-E CoverForm ADV-E Report
10/24/2024
Cover Page
11/15/2023

Red Flags


Disclosures can be potential red flags, including customer disputes, regulatory fines, employer terminations, bankruptcies, judgments, liens, or certain criminal activities.

Check for any disclosures as part of your thorough research when choosing an advisor.

Company Information


ROBERT W. BAIRD & CO. INCORPORATED

ROBERT W. BAIRD & CO. INCORPORATED

Financial AdvisorCRD#: 8158Bowling Green - Park Plaza, KY 42101

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Contact information


(xxx) xxx-xxxx
xxxxx@xxxx.xxx

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